ARTICLE
Modernization vs. Digital Transformation
By Dan Furrow | February 27, 2026
Listen Time: 37 Minutes
Digital transformation is everywhere in manufacturing, but real progress often stalls. This episode of “Ctrl+Alt+Mfg” dives into why modernization alone isn’t enough and what truly defines transformation. Wesco experts Dan Furrow and Luis Atencio explain how system and data silos slow momentum, why orchestration matters more than point solutions, and how connecting hardware, software and data drives real plant-floor outcomes. From reducing downtime and preserving tribal knowledge to focusing on outcomes before algorithms, this conversation discusses the benefits of digital transformation and practical tips for success.
ABOUT THE AUTHOR
Dan Furrow
Senior Vice President and General Manager, Wesco
Serving as Senior Vice President and General Manager for Wesco’s EES Global Accounts business, Dan manages our largest and most complex customer relationships. Dan’s well-rounded career path across many functions and geographic theaters gives him a deep knowledge of Wesco’s value proposition, as well as our customers, suppliers and vertical markets.